Negative keywords are a powerful way to keep your ads focused on relevant, high-performing search terms. Avoid wasting money on irrelevant traffic by selecting the words that are most likely to trigger your ads.
Facebook custom audiences are a powerful way to increase your audience sample and allow pinpoint accuracy in targeting. Learn how to use them.
If you want to stay on top of your ad performance you need to understand Facebook attribution window and how it impacts your tracking.
A detailed guide on how to use Facebook dark posts to improve the ROAS of your Facebook ads. Screenshots and a video guide by a digital marketing agency!