Influencer marketing can be a powerful growth driver for small ecommerce businesses – if you know how to measure its impact. Many store owners partner with influencers to boost brand awareness, engagement, and sales, but then struggle to quantify influencer campaign...
Getting clicks from your TikTok ads is one thing. But sales? That’s an entirely different beast. If you’re seeing people engaging with your ads, but not as much with your landing page, it’s probably not about the ad itself. With more than a decade of working with...
How Trump’s 2025 tariffs impact ecommerce: From rising costs to ad spend cuts, here are 7 key insights every online seller needs to know.
Shipping can make or break an Shopify ecommerce business, so choosing the right solution is key. There are tons of options out there – from free apps to full-service fulfillment partners – so it’s natural to wonder, what the best way to ship is on Shopfy and what to...
Micro- influencer marketing is a cost-effective way for small eCommerce brands to connect with their audience. Micro-influencers (10,000-100,000 followers) boast a 6.7% engagement rate—60% higher than celebrity influencers—and...
Discover influencer types for e-commerce, from unboxing videos to live streams, to lerning and how they drive sales and build trust.
Discover key steps and tools to help you transition from brick and mortar to ecommerce, reach more customers, and future-proof your brand.
If you’re an ecommerce merchant—or a marketer, you know how important email marketing is for both acquisition and retention. But you also know that you’ll need the right tool to make it work. And if you look for best email markeitng tools—Klaviyo will stand out. But...
Learn how to boost earketing with Klaviyo AI. Generate branded, high-converting emails fast—AI-crafted copy, layouts & CTAs.
We've worked with numerous e-commerce platforms. Maybe even all of them. At least the most prominent ones. And we know that choosing the right one can be a game-changer. For us, that's Shopify. It's easy to set up and packed with powerful features that you can...
Wondering if you need a Shopify expert? Learn when to hire one, what to look for, and how to spot real expertise that drives conversions and scales your store.
As of 2025, Shopify still stands out as a top contender for anyone looking to sell products or services online. It is, by far, the most prevalent eCommerce platform and by most accounts the most financially successful company of its kind. According to BuiltWith.com,...
TGM has spent more than $300 Million across social & search advertising platforms. Let us help grow your business using the best, performance-based customer acquisition strategies.