Google Performance Max is the latest campaign type that uses AI to improve performance across all channels. Find out how to use it properly.

Social validation places your ad under the spotlight and helps you convert. Read this article to find out more about this phenomenon.

A full blueprint to promote your Shopify store and gain sales fast.
Implement these tactics and brace yourself for growth.

If you want to stay on top of your ad performance you need to understand Facebook attribution window and how it impacts your tracking.

Negative keywords are a powerful way to keep your ads focused on relevant, high-performing search terms. Avoid wasting money on irrelevant traffic by selecting the words that are most likely to trigger your ads.

Shopify upsell apps help you increase average order value and establish brand loyalty. We’ve picked some of the best.

Facebook ads groups are great source of network, learnings, and tips about Facebook ads. These are some of the best.

Facebook custom audiences are a powerful way to increase your audience sample and allow pinpoint accuracy in targeting. Learn how to use them.

Growth marketing conferences are the best way to grasp new knowledge of the marketing world. Learn why you should attend at least one annually.