The Pet Marketing Agency That Scales DTC Pet Brands to Eight Figures
- ✓ Full-funnel pet brand programs: paid + email + influencer
- ✓ $300M+ in profitable ad spend across DTC since 2011
- ✓ DTC pet brands scaled including Fresh Patch — 1057% ROAS lift case study
- ✓ In-house team with AI-assisted creative, pet-parent targeting, and attribution
- ✓ Transparent revenue, CPA, and LTV reporting per pet product category
What We Do
Pet Brand Marketing Services for eCommerce Brands
Pet Brand Growth Strategy
Full eCommerce audit + pet-parent customer journey mapping + channel mix across paid, email, and influencer whitelisting — tuned to your pet category (food, treats, toys, apparel, accessories, subscription) and margin profile.
AI-Assisted Creative for Pet Brands
In-house designers + AI tools producing pet-forward creative (static, video, UGC, creator pet content) for Meta, TikTok, Google, and Klaviyo — all tested against revenue per session and pet-parent engagement signals.
Pet-Parent Paid Media
Cross-channel paid acquisition: Meta Ads (dog/cat/pet-parent interest targeting + lookalikes), Google Shopping (pet product feed), TikTok Ads (petfluencer Spark Ads), and YouTube coordinated with retention.
Klaviyo Email + SMS for Pet Parents
Klaviyo Master Partner execution: welcome, cart, browse, post-purchase (replenishment cadence for food/treats), subscription nudges, win-back, and birthday flows tuned for pet parents.
Performance Campaigns
Expert management of Meta's AI-powered Performance Campaigns campaigns to maximize catalog performance and ROAS.
Tracking & Attribution
Triple Whale + Northbeam + GA4 + Meta CAPI + Klaviyo attribution for pet-brand cross-channel revenue tracking, LTV cohorts by pet product category, and first-click + incremental ROAS reporting.
Top Growth Marketing is a DTC pet marketing agency founded in 2011 that scales pet products, food, treat, toy, supplement, and accessory brands across Meta, Google, TikTok, Klaviyo channels. We've scaled pet brands including Fresh Patch with 1057% ROAS lift and 52% CPA reductions, combining AI-assisted creative production, predictive segmentation, and pet-parent targeting. Month-to-month with a first-month money-back guarantee. Pricing $2,000–$10,000/month for pet brands doing $100K–$25M in annual revenue.
QUICK ANSWERS
What Does a Pet Marketing Agency Do?
A pet marketing agency runs the full growth stack for DTC pet brands — paid ads (Meta, Google, TikTok), Klaviyo email + SMS, and pet-influencer whitelisting. Top Growth Marketing has scaled pet brands including Fresh Patch, Trill Pause, Thunderworks, Waggle and more using hook focused creative and pet targeting.
Pet marketing agency fees typically range from $2,000–$10,000/month depending on revenue tier and channel scope. Top Growth Marketing works with DTC pet brands doing $100K–$25M in annual revenue with transparent creator + category attribution and no long-term contracts.
Most pet brands see a 10–20% revenue lift within 60 days from fixing Klaviyo replenishment flows and tightening paid creative. Full ramp to 2–3x blended revenue growth typically takes 90–180 days as we add pet influencer whitelisting, and advanced segmentation.
Trusted by 200+ eCommerce brands including:
Ready to Scale Your Brand with Meta Ads?
See why 200+ DTC brands trust Top Growth Marketing with their ad spend.
COMPARE OPTIONS
How Top Growth Marketing Compares to Your Alternatives
Most DTC brands choose between three options when scaling pet brand marketing: hire in-house, hire a generalist agency, or hire a DTC specialist like TGM. Here's an honest breakdown.
| Capability | Top Growth Marketing | In-House Media Buyer | Typical Agency |
|---|---|---|---|
| Monthly cost | $3K–$10K | $10K–$20K (salary + benefits + tools) | $5K–$15K |
| In-house creative production | ✅ Full team | ❌ Extra hire | ⚠️ Often outsourced |
| DTC/eCommerce specialization | ✅ 200+ brands, since 2011 | ⚠️ Depends on hire | ❌ Usually generalist |
| Cross-brand data & learnings | ✅ $300M+ managed | ❌ Single-brand view | ⚠️ Varies |
| Attribution stack (MER, Triple Whale, Northbeam) | ✅ Included | ⚠️ You pay + configure | ❌ Usually not included |
| Contract length | Month-to-month | Employment contract | 6–12 month LOCKED contracts |
| First month money-back guarantee | ✅ Yes | ❌ No | ❌ No |
| Transparent reporting dashboard | ✅ Real-time | ⚠️ You build it | ⚠️ Monthly PDFs |
| Time to launch | 7–14 days | 60–90 days (hiring + ramp) | 14–30 days |
| Avg ROAS | 3–5x | Varies widely | 2–4x |
Sound Familiar?
Most Pet Marketing Agencies Are Wasting Your Money
Generic Ads, Not Pet-Parent Specific
Your agency is running generic creative and broad targeting. Pet parents need dog/cat-specific messaging and pet-forward creative — not stock product shots.
No Replenishment or Subscription Program
Pet food, treat, and supply brands live on replenishment — yet your flows and post-purchase are generic. No subscription nudges, no replenishment timing, no bundle upsells.
Zero Transparency
You can't get straight answers about what's working, what's not, and why - just vague monthly reports full of vanity metrics.
Get Results
Pet Brand Marketing Results From Our DTC Partner Brands
Pet Brand Portfolio
Fresh Patch
Scaled DTC pet brands with 1057.2% ROAS lift and 52% CPA reduction by combining Meta + Google paid, Klaviyo replenishment flows, and pet-parent creative.
52% Drop in CPA
Dog Products
Pet Training
Achieved a 322% increase in conversions value while increasing ROAS through optimized Meta campaigns and full-funnel retargeting & retention strategies.
322% Conversion Value Increase
Pet Supplements / Accessories
Pet Supplement Brands
Built a profitable DTC acquisition channel through Meta ads + whitelisting, driving consistent growth in a competitive CPG category.
4.8x Average ROAS at Scale
Trusted Platform Partners
Ready to Scale Your Brand with Meta Ads?
See why 200+ DTC brands trust Top Growth Marketing with their ad spend.
How It Works
Our Pet Brand Marketing Process — From First Call to Scalable Pet Brand Growth
1. Pet Brand Audit
We audit your current channels (paid, email, influencer), acquisition economics, subscription and replenishment cadence, to surface the biggest leaks.
2. Pet-Parent Cross-Channel Blueprint
We build a tailored growth plan based on your niche, audience, AI research and goals.
3. Launch Paid + Email + Pet Creator Programs
Our team handles everything: creative, strategy, AI optimization, and scaling.
4. Scale + Protect Pet Brand LTV
Once we find what works, we scale while protecting your target goals & unit economics.
EXPERTISE & Featured In
Our Approach
We Don't Just Run pet brand marketing. We Engineer Growth.
Full-Stack Pet Brand Programs
From cold pet-parent acquisition through subscription retention, we build every stage of your pet brand funnel — paid + email + pet creators + attribution working together.
AI-Assisted Pet-Parent Creative
AI-assisted creative production tuned for pet parents — dog/cat/exotic pet-specific hooks, product-in-use video, UGC from real pet owners — all tested against revenue per session.
Transparent Reporting
Live dashboard and weekly reports with real strategy - not vanity numbers. You'll always know exactly what your ad dollars are doing and why we're making the decisions we make.
DTC Expertise Since 2011
We've managed $300M+ in eCom ad spend. We know what works for DTC brands at every stage - from first sale to eight figures.
Chat With Jack Paxton
Founder and Growth Marketing Expert
Jack comes armed with over 12+ years of expertise, propelling eCommerce brands to new levels of profitability through every marketing strategy you've ever heard of – and some you haven't.
Pet Marketing Agency Reviews From DTC Brand Founders
I was just sitting here thinking about how very impressive TGM is and how grateful I am that I found you. THANK YOU and your team for being incredible at your jobs, and for being such nice, great people.
See full video testimonials here.
It has truly been a gift to have worked with TGM.
1) truly an expert at digital marketing.
2) Understands and cares about our needs and goals.
3) Selfless in teaching and empowering us.
4) Genuinely pleasure to work with and be around.
We have been working with them for 2 years after seeing them speak at a Shopify conference. Top Growth Marketing has been such a game-changer for us.
So if you are looking for a great partner that delivers results, I highly suggest TGM.
See full video testimonials here.
The engagement yields impressive results. Top Growth Marketing executes effective paid ad campaigns that secure new customers cost-efficiently.
A dedicated team, they research opportunities to access additional audiences. Their professionalism leads to an ongoing partnership.
Ready to Scale Your Brand with Meta Ads?
Still have questions? Let's talk through your growth plan.
FAQ
Pet Marketing Agency FAQs
What does a pet marketing agency do?
A pet marketing agency builds and runs the full growth stack for DTC pet brands — pet food, treats, toys, supplements, accessories, and subscription boxes. At Top Growth Marketing we handle paid ads (Meta, Google, TikTok), Klaviyo email + SMS, and pet-influencer whitelisting — driving new customer acquisition, replenishment, and LTV growth for pet brands like Fresh Patch.
How much does your pet marketing agency cost?
Our fees range from $2,000 to $10,000 per month depending on revenue tier, channel scope, and brand size. We work with DTC pet brands doing $100K to $25M in annual revenue. Pricing is transparent, month-to-month, and typically includes strategy, paid ad management, Klaviyo flows, AI-assisted creative, pet-influencer sourcing, and attribution.
How quickly will I see pet brand revenue growth?
Most pet brands see a 10–20% revenue lift within the first 60 days from fixing Klaviyo flows (including replenishment cadence for food/treats/supplements) and tightening paid creative. Full ramp to 2–3x blended revenue growth typically takes 90–180 days.
Do you require long-term contracts?
No. Engagements are month-to-month with a 30-day notice period and a first-month money-back guarantee. Retention is built on pet brand revenue growth, not lock-in.
What pet categories and brands do you specialize in?
We specialize exclusively in DTC pet brands: dog and cat food, treats, toys, apparel, accessories, supplements, grooming, and subscription boxes. Published case studies include Fresh Patch (dog potty solutions) with 1057% ROAS lift and 52% CPA reductions across a pet brand portfolio.
How do you use AI to market pet brands?
We use AI across the pet-brand workflow: (1) AI-assisted creative generation (or not, up to you) for dog/cat/pet-parent hooks, (2) Klaviyo AI predictive segments (CLV, churn, next-replenishment date for food/treats), (3) AI-powered keyword research for pet Shopping feeds, (4) Pet creator access and audience matching, and (5) AI subject-line generation for pet parent email campaigns.
Do you handle pet influencer marketing and whitelisting?
Yes. Influencer marketing is huge for pet brands — dog/cat/exotic pet creators have highly engaged audiences. We source and vet pet creators, handle whitelisting contracts, and run Meta Partnership Ads + TikTok Spark Ads from creator accounts so your brand gets authentic pet content at scale.
What minimum revenue do I need to work with TGM?
Our floor is $100K+ in annual pet brand revenue. Brands doing $100K–$25M annually are our sweet spot. Below $100K, the combination of agency fees + managed channel spend doesn't work mathematically.
Do you work with Shopify, Shopify Plus, and subscription apps for pet brands?
Yes. Shopify Partner. We work extensively with pet subscription apps (ReCharge, Skio), reviews (Okendo), and post-purchase flows that drive replenishment — critical for pet food, treats, and supplements.
How is Top Growth Marketing different from other pet marketing agencies?
Four things: (1) DTC pet specialization since 2011 including Fresh Patch and other pet brands, (2) AI-assisted creative and pet-parent audience targeting across Meta, Google, and TikTok, (3) pet-specific replenishment + subscription flows in Klaviyo, and (4) transparent creator-level and pet-category attribution — all month-to-month with a money-back guarantee.
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We work on a month-to-month basis, no long-term contracts and first month money back guarantee. If we're not delivering results, you can walk away at any time – no penalties, no fine print. Most of our clients stay for years because the results speak for themselves.
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