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How to Prepare For a Cookieless Future: An Ultimate Guide For Marketers
Learn how to prepare for a cookieless future. Find out how to collect first-party data, stay transparent, and adapt to new ad methods.
Learn how to prepare for a cookieless future. Find out how to collect first-party data, stay transparent, and adapt to new ad methods.
First-party data is the lifeblood of personalized marketing. Why and how to use it? Read this article to find out.
When utilized strategically and alongside other KPIs, CPM can be an efficient model for raising brand awareness and managing budgets.
Google Performance Max is the latest campaign type that uses AI to improve performance across all channels. Find out how to use it properly.
Running Google ads for small business can be a daunting task with a limited budget. Read this article to find out if it’s worth it.
Facebook custom audiences are a powerful way to increase your audience sample and allow pinpoint accuracy in targeting. Learn how to use them.
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