It’s a crazy time right now. 2020 has been a rollercoaster of a year already and there is so much opportunity in these volatile times. There is a lot of companies crushing it and then a lot unfortunately on the other end of that.

Are you in the position to take advantage of this?

See below the top trending products between March 2019 and March 2020. This is pretty much showing you the increase in demand by niche/product caused by covid-19. The main reason being a change in habit and environment. For example working from home, getting access to certain products and services.

Source: stackline.com
Source: stackline.com

So if you take anything away from this chart, it’s that now is the time to start a business if you have the funds. There are lots of products and niches with over demand and undersupply which makes way for new brands to enter the marketing.

Advertising is also extremely cheap right due to larger brands pulling back on spend but people spending more time than ever on Facebook and Instagram.

This opens up a huge opportunity for brands to gobble up market share and take advantage of those cheaper CPMs. Not to mention the grants that Facebook and Google are making available.

So get out there and take this opportunity. If you need help doing it, let’s chat!

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