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How to Increase Average Order Value Without Killing Margin

How to Increase Average Order Value Without Killing Margin

by Jack Paxton | eCommerce, Optimization | 0 comments

Increase average order value without gutting margin: threshold math off your modal order, full-price bundles and post-purchase upsells for DTC.

Klaviyo Alternatives: 7 We Recommend in 2026

Klaviyo Alternatives: 7 We Recommend in 2026

by Jack Paxton | Email Marketing | 0 comments

Klaviyo alternatives reviewed by an agency that runs Klaviyo daily: the 7 platforms worth switching to, what migration really costs, and when to stay.

Ecommerce Customer Retention: The 90-Day Guide

Ecommerce Customer Retention: The 90-Day Guide

by Jack Paxton | eCommerce, Retention | 0 comments

Ecommerce customer retention rebuilt around the 90-day second-order window: real DTC benchmarks by vertical, the flows that pay, and the one metric to grade on.

SMS Marketing Examples: 12 Texts That Convert in 2026

SMS Marketing Examples: 12 Texts That Convert in 2026

by Jack Paxton | Email Marketing | 0 comments

12 DTC SMS marketing examples with copy you can steal, plus 2026 benchmarks (CTR, RPR) and TCPA compliance tips for ecommerce brands.

DTC Benchmarks 2026: Conversion Rate, ROAS & Email Revenue (Real Store Data)

DTC Benchmarks 2026: Conversion Rate, ROAS & Email Revenue (Real Store Data)

by Jack Paxton | Customer Acquisition | 0 comments

Real pooled benchmarks from DTC stores: median 1.17% conversion rate (n=19, 17M sessions), Meta ROAS 2.70, Google ROAS 4.07. Anonymized, methodology disclosed.

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