Email Marketing Best Practices for DTC Brands: 9 Proven Strategies to Drive Revenue
Learn 9 proven email marketing strategies that help DTC brands drive 20-30% of total revenue. From automated flows to segmentation tactics.
How to Measure ChatGPT Ads (And What You Can’t — Yet)
The most important measurement question in digital advertising right now has an uncomfortable answer. Here’s the full picture: what you can track, what you can’t, and how smart teams are building around the gap.
How to Get Your Shopify Store Into ChatGPT Shopping
TL;DR Getting your Shopify store into ChatGPT Shopping requires optimizing for the same structured data and merchant feed formats that power Google Shopping, since ChatGPT’s product search pulls from trusted merchant sources including Google’s Shopping...
Can You Run ChatGPT Ads?
The pilot is live, but it’s not open to everyone yet. Can you run ChatGPT ads, what it costs, what’s off-limits, and when the rest of us can get access.
How ChatGPT Ads Work: Everything a Growth Marketer Needs to Know Right Now
OpenAI began testing ads on February 9, 2026. Here’s a plain-language breakdown of the mechanics, the audience, and what it means for your campaigns.