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4 Ways to Successfully Include Reviews in Your Multi-Channel Digital Marketing Strategy

4 Ways to Successfully Include Reviews in Your Multi-Channel Digital Marketing Strategy

by Jack Paxton | Customer Acquisition, eCommerce, Facebook Ads, Google Ads, Tools | 1 comment

Discover how to populate your multi-channel digital marketing strategy with reviews to build trust and drive sales.

Shopify LTV – Calculate And Optimize Lifetime Value For Your Shopify Store

Shopify LTV – Calculate And Optimize Lifetime Value For Your Shopify Store

by Jack Paxton | Customer Acquisition, eCommerce, Shopify | 1 comment

Shopify LTV (lifetime value) determines how profitable are your customers in the long run. Find out how to make the best out of this metric.

Google Discovery Ads Guide + 5 Tricks to Enhance Performance

Google Discovery Ads Guide + 5 Tricks to Enhance Performance

by Jack Paxton | Customer Acquisition, eCommerce, Google Ads, Tutorials | 0 comments

Discovery ads appear in multiple high-visibility Google feeds. See how we use them to create new ad experiences that generate demand.

How To Promote Your Shopify Store — Basic to Advanced

How To Promote Your Shopify Store — Basic to Advanced

by Jack Paxton | Customer Acquisition, Lead Generation, Organic, Shopify, Stategies, Tutorials | 0 comments

A full blueprint to promote your Shopify store and gain sales fast.
Implement these tactics and brace yourself for growth.

38 Facebook Ad Stats For Marketers And Business Owners in 2021

38 Facebook Ad Stats For Marketers And Business Owners in 2021

by Jack Paxton | Customer Acquisition, eCommerce, Facebook Ads, Lead Generation, Stategies | 0 comments

Running ads? Make sure you follow the latest Facebook ad stats so you can align your advertising strategy to the latest trends.

10 Easy Shopify Hacks That Will Boost Sales For Any Store

10 Easy Shopify Hacks That Will Boost Sales For Any Store

by Jack Paxton | Customer Acquisition, Lead Generation, Optimization, Shopify, Stategies | 0 comments

TL;DR The most impactful Shopify hacks are free or low-cost optimizations—like adding upsell blocks to product pages, enabling sticky add-to-cart buttons, and setting up abandoned cart flows—that reliably add 10–25% to revenue without touching your ad budget. Most...
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