by Jack Paxton | ChatGPT, Customer Acquisition |
The most important measurement question in digital advertising right now has an uncomfortable answer. Here’s the full picture: what you can track, what you can’t, and how smart teams are building around the gap.
by Jack Paxton | ChatGPT, Customer Acquisition |
TL;DR Getting your Shopify store into ChatGPT Shopping requires optimizing for the same structured data and merchant feed formats that power Google Shopping, since ChatGPT’s product search pulls from trusted merchant sources including Google’s Shopping...
by Jack Paxton | ChatGPT, Customer Acquisition |
OpenAI began testing ads on February 9, 2026. Here’s a plain-language breakdown of the mechanics, the audience, and what it means for your campaigns.
by Jack Paxton | Customer Acquisition, eCommerce, Shopify |
Learn how to sync your Shopify and Amazon inventory and relieve yourself of unnecessary inventory management troubles.
by Jack Paxton | Customer Acquisition, Lead Generation, Shopify |
Learn the best methods to build SMS list for your Shopify store, acquire new leads and send messages to where your audience actually opens.
by Jack Paxton | Customer Acquisition, eCommerce, Shopify |
Learn how to set up products variants in Shopify and make it easier for customers to navigate your store and shop products.